Disney HRM Report

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an appropriate site for his project, Walt bought a 160-acre (65 ha) site near Anaheim in 1953. Construction began in 1954 and the park was unveiled during a special televised press event on July 17, 1955.

This report provides an overview concerning Human Resource Management of the Walt Disney Company, and makes a deeper study on Disneyland Paris. The Human Resource Theory of Jaap Paauwe is employed to analyse Disney Company's Human Resource Management.

In order to come up with a comprehensive analysis, Human Resource Management Strategies and several related indicators are investigated. All the information was obtained by the Walt Disney Company's sources.


1. PRODUCT - MARKET- TECHNOLOGY DIMENSION (PMT)

1.1 Company Description

The Walt Disney Company is the largest media conglomerate in the world in terms of revenue and it offers diversified worldwide entertainment. It has four business segments as Media Networks, Parks and Resorts, Studio Entertainment, ...

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its portfolio of brands to differentiate its content, services and consumer products."

1.1.2 Company Goal

"To maximize earnings and cash flow, and to allocate capital profitably toward growth initiatives that will drive long-term shareholder value."

1.2.1 Main Stream Sector --Hospitality Operating Sector

The Walt Disney comprises leading theme parks and household brands and sets its business into four segments which are Media Networks, Parks and Resorts, Studio Entertainment, and Consumer Products. As the main stream sector means a sector with the items of the largest item of size, the best financial performance as well as the biggest amount of employees. This report ...

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