Starting A Business Online

Starting a Business Online, Part 1
Gabriele Piontek-Kinsey
Kenneth M. Elliot, Ph.D
BUS 107
07/28/2012

Starting a Business Online, Part 1

With the emergence of the Internet, businesses and organizations and their way of doing business have been turned upside down. Never before have opportunities been available and attainable to a fledgling entrepreneur or an established business. Anyone who is willing and able to put in the time and effort to familiarize themselves with E-commerce has the chance to get a slice of the pie.

Unlike traditional brick-and-mortar stores, E-commerce requires relatively low start up cost coupled with little risk. As an established owner of a small ...

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saved money by decreasing administrative cost (Entrepreneur)

As for my business various points have to be addressed. Among them whether it is feasible to expand, what it will take to go online, and the competition I will be facing. The first step to determine how the business is situated is by employing a SWOT analysis.

STRENGTH
WEAKNESSES
Strong management
High consumer satisfaction
Debt free
Low international sales expertise
More manpower needed
Only local clientele
OPPORTUNITIES
THREATS
Expansion of customer base
Higher profits
Expanding foreign contacts
Deep recession
Foreign competition
Suppliers may pull out

After carefully considering all the factors in the SWOT analysis, I have come to the conclusion that branching out into E-commerce is an attainable goal. Although globally we are in a recession, lower than average prices, high consumer satisfaction, and sufficient capital, in addition to established contacts abroad will eliminate the need to engage ...

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so not to give consumers time to get bored. Showing detailed information about the company and the people behind the business with links to phone numbers, company history, and addresses will go a long way toward establishing a connection with customers. Contact information should be clear and easy to spot; feedback from customers shall be welcome and response time kept short. Great security, respect for privacy, and a good refund/return policy will ensure consumer loyalty. (Dorey)

Culture

Sociologists define culture as the ways of thinking, the ways of acting, and the material objects that together form a people's way of life (Macionis, 2010). The Internet allows for ...

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PAPER DETAILS
Added: 3/11/2013 12:56:57 PM
Submitted By: FrAnZycHeK2574
Category: Business
Type: Premium Paper
Words: 1410
Pages: 6

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