Accountancy, Decision Making, Marketing, Motivation – Tutorial
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This 62 page paper incorporates 5 essays addressing different topics within the general headings in the title. Essay #1 begins with a scenario and then discusses quantitative methods for forecasting, specifically explaining the time-series decomposition model. The essay does not include actual calculations but describes this model. Essay #2 focuses on strategic marketing management and includes discussions of developing brand loyalty and brand equity and marketing and advertising to gain market share. This essay also includes a discussion of the importance of global branding. Essay #3 is about managing people and organizations and includes discussions and explanations of several theories of motivation, including a discussion of theories of motivation for today's knowledge workers. Essay #4 discusses accountancy for managers and includes explanations of the absorption costing approach, marginal costing and activity based costing. The last essay is about strategic decision making and competitor analysis. It discusses economies of scale, economies of scope, marginal costing, price elasticity of demand. This final section also includes a comprehensive discussion of Porter's structure -> conduct -> performance paradigm and resource-based approaches to strategy. Numerous examples are incorporated in each section. 4 Illustrations are included. Tutorial comments are incorporated throughout the text. Bibliography lists 44 sources.
Filename: PG52mis.rtf

ACCOUNTING CASE STUDY
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This 5-page paper examines accounting and financial aspects a potential job applicant needs to examine before accepting a job. Bibliography lists 4 sources.
Filename: MTacccastu.rtf

Achieving Effectiveness Through Organizational Behavior and Human Resource Management
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A 10 page paper discussing the influence of these two factors in achieving success in international business. There is a lag time between establishing strategy for the future and arriving at that time that formerly was referred to as “the future.” During that lag time, HRM is obliged to have identified the organization’s workforce’s current position and future needs, and to train for those needs that will be needed in the future. The goal is to develop and maintain a workforce aligned in qualifications and expertise with the organization’s strategic goals. The larger organization needs to have defined precisely what the organization’s strategy will be both at the current time and in the future. HRM must have time to plan and have a direction that it needs to go. Astute organizational behavior combined with effective HRM should result in greater business effectiveness. Bibliography lists 11 sources.
Filename: KSintlOrgHRM.rtf

Action Research to Improve Training Results
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A 12 page paper addressing public-sector training needs. West Virginia’s Department of Health and Human Resources has identified several apparent shortcomings in its method of training new employees. The current approach is to provide live training sessions covering much material but not making any provision for review of the material at other times. The purpose here is to provide a literature review and method that the department can use to improve the quality of its training program while also making recorded sessions available for review well after the training period has ended. Topics addressed include learning styles, adult learner characteristics, evaluation methods and alternative training delivery systems. Bibliography lists 13 sources.
Filename: KShrTrainWV.rtf

AcuScan, Inc. Case Study
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A 6 page paper based on a case study provided by the student. In this case, a company is trying to find a new product based on their technology, a retina scanning system, because revenues have been dropping. A new product for a new market has been suggested by two members of the management team but the manager of product development has refused to cooperate. The paper analyses the arguments made and offers recommendations to the CEO. No Bibliography.
Filename: PGacusc.rtf

ADA's Impact on Human Resources Management
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This 6 page paper provides an overview of the 1990 Americans with Disabilities Act and its impact on HR departments. Hiring and firing practices, as well as record keeping procedures are discussed. How to avoid a lawsuit due to ADA is also an underlying theme of the paper. Some examples are provided. Bibliography lists 5 sources.
Filename: SA310ADA.rtf

Addressing Job Dissatisfaction and Turnover
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This 7 page paper provides an overview of workplace motivation and literature that relates to this topic. Bibliography lists 7 sources.
Filename: MHWkPLACMot.rtf

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