Customer Relationship Management – A literature Review
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The 5 page paper is a comprehensive literature review of customer relationship management. The paper examines what it is, how and when it can be used and factors that impact on effective implementation. The writer makes use of real cases to illustrate points raised. The bibliography cites 16 sources.
Filename: TEcustrm.rtf

Data Marts
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A 10 page paper. The paper explains what a data mart is, the steps for building a data mart and what the value is to the company. The writer also discusses how data marts are used and the reasons some companies are outsourcing their data warehouses. Examples are included. Bibliography lists 8 sources.
Filename: PGdatam.wps

Data Mining and OLAP
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This 5 page paper examines the process of data mining and online analytical processing - OLAP. The two are compared and critiqued and viewed in the framework of information systems technology. There relationship to one another is also explained. Bibliography lists six sources.
Filename: Olap.doc

Data Mining as a Competitive Business Intelligence Tool
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This is a 7 page paper discussing data mining. The increasingly competitive markets have resulted in the development of more sophisticated business intelligence tools which can be applied to data warehouses. Data mining tools have been developed to not only give businesses the advantage of analyzing past and present data within their organizations but also allow future trends and analysis of customer behavior among other significant factors which give businesses an increase in focus in customer relations and marketing in a more efficient and non-redundant manner. Included in the paper is a 1 page outline, description of the leading data mining tools and an example of a business (PNC Bank Corp.) who purchased a data mining tool (Unica’s Model 1) in order to give them a competitive advantage in regards to marketing and expanding their customer satisfaction base. Bibliography lists 6 sources.
Filename: TJdatam1.rtf

Data Mining as a Competitive Business Intelligence Tool
[ send me this paper ]
This is a 7 page paper discussing data mining. The increasingly competitive markets have resulted in the development of more sophisticated business intelligence tools which can be applied to data warehouses. Data mining tools have been developed to not only give businesses the advantage of analyzing past and present data within their organizations but also allow future trends and analysis of customer behavior among other significant factors which give businesses an increase in focus in customer relations and marketing in a more efficient and non-redundant manner. Included in the paper is a 1 page outline, description of the leading data mining tools and an example of a business (PNC Bank Corp.) who purchased a data mining tool (Unica’s Model 1) in order to give them a competitive advantage in regards to marketing and expanding their customer satisfaction base. Bibliography lists 6 sources.
Filename: TJdatam2.rtf

Data Processing & Personal Privacy
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A 5 page research paper that addressing how the era of electronic information has brought privacy issues to the forefront of public concern. The writer analyzes several of the major US regulations and also privacy regulation in the EU. Bibliography lists 4 sources.
Filename: khdppri.rtf

Data Processing and the Modern Corporate Entity
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A 14 page examination of the role that data processing has come to play in business-related sales and corporate performance. Information architecture, data warehouses, and their usefulness in the modern business environment are among the many subjects evaluated. Bibliography lists 9 sources.
Filename: Dataproc.wps

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