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Explore How Adverts Convey Information About Culture - Example Papers

Explore How Adverts Convey Information About Culture

Communications and Culture - Explore how adverts convey information about culture

The first advert is of the iPhone 4, the advert is very simple but explains alot from the pictures and 1 line of text. It sums up its past success and how it's changed the world of Smartphone's. It's targeted to a wide audience ranging from teenagers to business people. The second advert is promoting Chelsea FC's new home kit for the 2011-2012 season. This targets football fans supporting Chelsea and it shows a sign on support. Its layout is very attractive.

The first advert of the iPhone 4 shows quality and sleek design. It shows an application called 'FaceTime' which is new to iPhone 4. This lets you ...

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as an 'all-in-one Smartphone' that included everything you'd want in an electronic device. The background is a simple black fading into grey with 2 iPhones side by side. You'd never think an advert like this would cause such global success making Apple the biggest technology company in the world.

The second advert showing the new Chelsea FC home kit for the 2011-2012 season. It shows Drogba, Lampard, Terry and Torres. 4 key Chelsea players wearing the home kit celebrating at Stamford Bridge (Chelsea's home stadium). The layout is once again simple and effective. The player together shows a team spirit. The Adidas symbol on the corner of the picture shows it's sponsors the team. It's a source of advertising for itself really. The Adidas logo being on the shirt aswell shows it's made by high quality material, as Adidas is known for its quality.

The players' celebrating portrays success. This could mean this season could be a successful one for Chelsea, seeing it is at ...

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Explore How Adverts Convey Information About Culture. (2012, October 8). Retrieved April 20, 2024, from http://www.essayworld.com/essays/Explore-How-Adverts-Convey-Information-About/101618

"Explore How Adverts Convey Information About Culture." Essayworld.com. Essayworld.com, 8 Oct. 2012. Web. 20 Apr. 2024. <http://www.essayworld.com/essays/Explore-How-Adverts-Convey-Information-About/101618>

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PAPER DETAILS

Added: 10/8/2012 10:44:08 AM
Submitted By: pazzz77
Category: English
Type: Premium Paper
Words: 512
Pages: 2

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